Forum BayerAddressing Leishmaniasis with a little help from some friendsThe challenge Every year, over 350.000 dogs in Spain contract Leishmaniasis, a serious chronic illness that can lead to their death and which can only be avoided through prevention. Since it wasn’t allowed to advertise animal prescription treatments like Bayer’s Advantix, Bayer Healthcare partnered with Marketwise…
Swiss Master CheeseCreating the ultimate challenge for cheese loversThe challenge Switzerland Cheese Marketing is a non-profit organization that promotes the different varieties of Swiss Cheese around the world. As its trusted partner in the competitive Iberian market, Marketwise is in charge of creating memorable experiences to win over consumers and reinforce the profile of Swiss…
Global KitchenUncovering the kitchen of the future with Silestone InstituteThe challenge Powered by leading surface provider Cosentino, Silestone Institute is an international research platform dedicated to the creation and dissemination of knowledge about domestic and professional kitchen spaces, the core of the Group’s operations. Having overseen the Institute’s development from the beginning, Marketwise was challenged…
Yoga StudioCreating unique wellness experiences with Quick-Step The challenge Ahead of the launch of a new laminate flooring collection, Quick-Step wanted Marketwise to create a memorable PR campaign for the lifestyle segment. So we rolled up our sleeves and engaged influencers, journalists and social media followers in a unique wellness experience: the Quick-Step Yoga Studio.…
Panel on Environmental and Acoustic Pollution in Spanish HomesRaising awareness about pollution in Spanish homes with Deceuninck The challenge Acoustic and air pollution are an under-researched issue affecting millions of Spanish homes. Commissioned by leading window & door systems manufacturer Deceuninck, Marketwise organized a comprehensive study on the subject to raise awareness about its severe…
Pruning ToolsIntroducing a new generation of cordless tools The challenge Marketwise partnered with BAHCO to launch a new generation of pruning tools in Spain, France and Italy. Overseeing every step of the process from market research to content development and roll-out, we devised and implemented a powerful B2B and B2C digital campaign that drove sales…
LipstickLaunching a new kind of ‘lipstick’ in Australia The challenge At the forefront of the industry for over 40 years, Arco is known internationally for its ground-breaking innovations in valve making. As its trusted partner, Marketwise was tasked with the launch of new model Lipstick in the Australian market, developing the entire campaign from packaging…
El PatoIntroducing Roca’s playful corporate mascot The challenge Remember how fun it was to splash around in the bathtub with those little rubber ducks? We do too, so when Roca asked us to create a corporate mascot to boost a sense of community and belonging among its expanding workforce we just knew. We got down…
C-TopIntroducing new ways of storytelling with Cosentino The challenge Cosentino Group is a pioneering global business renowned for producing high-value surfaces for the world of design and architecture. To showcase its ambitious work in some of the world’s most inspiring kitchens, Marketwise created a premium book offering a unique conceptual tour of 9 prestigious Michelin-starred…
Marketing for Sales ToolboxCreating a streamlined experience for BAHCO’s marketing units The challenge With teams in 35 markets and a growing body of knowledge and activity, BAHCO turned to Marketwise64 to streamline its marketing operations. We developed a digital platform to centralize assets, automate requests and standardize reporting procedures, making it easier than ever to…
